A development partner for independent jewelry brands

We develop and produce brass jewelry for brands in the United States, the United Kingdom and Europe, working with independent partner workshops in Jaipur, India. Small collections are not a side business for us — they are the business.

Profile of a woman wearing a sculptural gold-plated ear climber and a small chunky huggie hoop.
Concept visual

Who does what

A clear division of roles is the first thing to understand about any supplier. Here is ours: we manage your project end to end; the craft work happens at our partner workshops.

Sertora

Development, coordination and checks

  • Reading your brief and asking the right technical questions
  • Writing the specification: construction, finish, plating, branding, packing
  • Confirming feasibility with the workshop and preparing your quote
  • Following prototypes, sending you photos, measurements and samples
  • Recording the approved sample and its specification
  • Checking production against that reference before shipping
  • Arranging shipping on the agreed terms, and keeping you informed

Partner workshops, Jaipur

Making the pieces

  • Model making — hand-carved wax, printed models or direct fabrication
  • Casting and hand fabrication in brass
  • Filing, polishing and surface finishing
  • Stone selection and setting — cabochons, faceted stones, rock crystal
  • Gold plating, for orders plated in India
  • Assembly and packing as specified
A freshly cast brass casting tree with rings and pendants still attached to the sprue, on a workshop bench.
Concept visual

What we don't claim

The jewelry sourcing market is full of large numbers and borrowed photos. We prefer to tell you what is true and let the samples do the rest.

  • We don't own a factory. We work with partner workshops, and we say so.
  • We don't display certifications or test reports we cannot show you. If your market requires testing, we discuss it per order.
  • We don't publish client names or photos of clients' pieces without their written permission. The photographs on this site are concept visuals, and are marked as such.
  • We don't publish fixed lead times. They depend on your design, and are stated in your quote. Runs start at about 30 pieces per design.
  • We don't sell to consumers. Our work is for brands, boutiques and designers.

Who you are dealing with

Company details are in our legal notice.

Every request is read by a person and answered in writing. Write to us through the project form or at contact@sertorajewelry.com .

Tell us about your collection

A few sketches, photos of pieces you love, or a technical file — whatever you have is enough to start. First collections are welcome; you do not need a final budget to ask.

You can send sketches, reference photos, CAD files, a quantity per design and a finish.